Nutella Café Opens in New York City
All of Nutella‘s chocolately hazelnut goodness has come to Manhattan.
Ferrero, the global confectionery company that makes Nutella®, The Original Hazelnut Spread®, opened the doors of the Nutella Café New York in mid-November at 116 University Place near Union Square.
Yes, Road Trips Foodies, this permanent café brings to life an authentic Nutella experience all year-round with a menu of Nutella-centric dishes and specialty espresso beverages.
It’s not the first United States outpost of the brand. That honor goes to the Nutella Café opened at 189 North Michigan Avenue, Chicago, Illinois, in May 2017.
The menu at the Nutella Café New York includes an assortment of freshly baked breads, pastries, breakfast specials, desserts, and gelato – all incorporating Nutella® hazelnut spread.
Menu highlights include Chicago fan favorites like the Pound Cake Panzanella and Grilled Baguette, along with several items which are exclusive to the New York location: Hazelnut Blondies with Nutella hazelnut spread; multi-grain Piccolino (“little one” in Italian) freshly baked croissants; Grilled Banana Bread with Nutella, warmed & topped with fresh banana slices and toasted hazelnuts; Chia and Hemp seed pudding, topped with Nutella and fresh banana slices; Frozen Nutella Pops and a “Create Your Own” station that allows you to pick your favorite base with Nutella and customize it with your favorite filling and topping.
Nutella® was created in 1964 by Michele Ferrero; it was based on the recipe for Giandujot developed in 1946 by his father, Pietro Ferrero – confectioner and founder of Ferrero – in Italy’s Piedmont area. Nowadays, the popular hazelnut spread with cocoa is available in over 170 countries worldwide.
Founded as a family business in Alba, Italy, in 1946, Ferrero is the third-largest company in the global chocolate confectionery market. Chicago chocoholics will be particularly interested to learn that Ferrero recently acquired U.S. chocolate company Fannie May Confections Brands, which through its Fannie May® and Harry London® brands provide offerings across key categories including chocolate bars, pralines, and other snacks.
(Photo courtesy of Nutella)